The Designer Drop .

Wolf & Badger invited Sonn to design a window display to launch their flagship store at the new Coal Drops Yard. The brief was to simply and visually promote the ethos of the brand. Taking inspiration from the location of the historic coal yard, we produced an interactive and engaging experience. Every 2 hours for the first 6 months of the store opening, each and every one of the 680 independent designers is celebrated with a drop of their own personalised ‘coal’ . Each ‘coal’ is coloured to represents the 3 sectors of fashion, beauty and homeware.

Client: Wolf & Badger

Location: Kings Cross, London

Type: Storefront design

Completed: Proposal